Category Archives: shopping

The All Round Success of the Roberto Santiago

Roberto Santiago is a millionaire who is based in Joao Pessoa. He has accumulated his wealth from his businesses, and they include the Manaira Shopping and Mangeira Shopping. Santiago is 59 years old, and he kicked off his business career during his teenage years. He attended the Pio X-Marist College and was later awarded business administration degree at the University of Joao Pessoa. The entrepreneur’s career started at a cafeteria that he had established at Santa Rosa. The business enabled him to save some money that was used in opening a cartonnage company. His business ventures grew after a while, and he was able to acquire a piece of land in 1987. He used the space in constructing Manaira Shopping and launched it in 1989.


The mall is the biggest in Joao Pessoa, and it covers 135,000 square feet. It has a spacious parking lot that can accommodate approximately 8100 vehicles. The facility has various features that attract shoppers from across the country. It houses a wide array of businesses that include banks, a food court, game zone, salon, spa, garden, eleven movie theaters, and a school. The business center is usually open 24/7, and therefore, shoppers can access products at any time. Manaira Shopping is the biggest of its kind in the state of Paraiba, and also it is equipped with state-of-the-art amenities. The building took two years to be constructed, and it is often renovated to ensure that its clients receive the best services. It is very modern despite being built in the 1980s. The population of the city rises every year, and this has made Santiago increase the size of the mall thrice.


The biggest facility at the Manaira Shopping mall is a concert hall is located at its roof top. It is known as the Domus Hall and was established eight years ago. The design of the hall makes it ideal for hosting events such as exhibitions, fairs, and concerts. The Domus Hall has two stories, and the lower floor is bigger than the upper one. The hall is spacious enough to accommodate 10,000 standing people. Its seats, air conditioning, and sound system are outstanding, and this makes it the best in the city.


Roberto Santiago has worked hard to ensure that Manaira Shopping is the best in Joao Pessoa. The place provides modern amenities to the clients. Santiago has managed to be successful due to his passion, hard work, commitment, and discipline. He has inspired many young entrepreneurs to pursue their dreams. The businessman also gives back to the community in various ways, and this has made him very popular. In 2013, Roberto constructed another mall that is called Mangeria Shopping. The building has modern facilities that make it stand out.


Gap Fires Creative Director, Eliminates Position in Face of Falling Sales

Gap has dismissed it’s creative director and eliminated the position entirely, according to sources. The retailers stunning move comes after the company released sales data that shows a continued loss of revenue. The company has also ditched Piperlime, an offshoot of the Gap company that offered shoes and other accessories. The changes have been implemented by incoming CEO, Art Peck.

The creative director who got the axe, Rebekka Bay, was brought on board in late 2012 in an attempt to salvage the brand. The Gap was a popular retailer in the late 1990s and into the early 2000s, but their simple, preppy style has failed to translate to today’s young consumers. Marc Sparks knows that their woes are similar in nature to that of Abercrombie and Fitch, another clothing outfitter that has failed to keep up with the times.

When Bay was first brought on board, many wondered if she could salvage the floundering company. She took the company “back to basics”, which many critics argued led to an uninspired and boring line of clothing. Bay was given just 3 clothing seasons to pull of a miracle, but the company’s sales continued to slide.

Peck is now tasked with reinventing the entire Gap image. The job will be difficult, argue experts, as the company has failed to inspire shoppers for several years in a row, forcing the company name to fall somewhat into obscurity.

Old Navy and Banana Republic, both owned by the company, continue to do well.