Category Archives: Businessman

Sawyer Howitt, The Next Generation Millennial Entrepreneur

Sawyer Howitt is a second semester senior at the University of California, Berkeley. In 2017, Sawyer became the Project Manager at the Meriwether Group, a trusted business advisor and acceleration firm that deals with entrepreneurs from iconic consumer brands. From a young age, Sawyer always had a keen eye in understanding business financial and operational needs. This made him able to take up any task that involved complex spreadsheets, note taking during meetings and filing of nuanced presentations.

At the Meriwether Group, he is tasked with continuous projects that are aimed at changing how commerce is set to operate in future and how business development is to adapt to the ever-changing technological advancements.

Sawyer Howitt also gives advice on how millennial entrepreneurs are adapting to new twists in conventional business opportunities. A proper millennial entrepreneur shows the propensity for risk taking and always comes up with ideas that are outside the box. They always tend to reject the traditional way that corporate institutions operate on. They are mainly interested in pursuing their ambitions and creating profitable avenue streams.


These millennial entrepreneurs are currently thriving in the field of creating relaxation drinks. There is a huge demand for the supply of energy drinks currently. This is because these drinks are designed to create a feeling of relaxation by the users. Another leading industry is the corporate wellness ideas for business organizations according to Given that people are currently focused on their well-being and preventive healthcare, organizations spend huge sums of money in trying to promote fitness and health camps for their employees. Gourmet street vending in metropolitan areas and towns that host universities, is another untapped industry that offers huge business potential. It is estimated that the total industry revenue in the U.S. for street vendors is soon to exceed $1.7 billion. Currently, young entrepreneurs are taking advantage of this opportunity.

Other lucrative business ventures that millennial entrepreneurs are venturing into include online survey software, social network gaming development, natural food industry, and the 3D printing business. All these business opportunities are ideal revenue generation avenues that millennial entrepreneurs are currently exploiting. Sawyer Howitt is considered as an upcoming business leader in the scene of millennial entrepreneurship due to his role in the development of business alongside technology.

For more information about Sawyer Howitt, just click here.

Marc Sparks: Looking for a Venture Capitalists

All companies need some money to start. Everyone who owns a company will at one point hit a certain point where they will not have adequate funds to take things into the other level without getting funds from other outside forces. When a business person reaches this point, the best thing is to look for venture capitalists that will bring the financial assistance needed. However, businessmen do not have to just ask for the money they need. Venture capitalists will need to look for several features before they can decide to offer you their money. Learn more:


Marc Sparks is one of the most successful venture capitalists in the United States. Mark Sparks has been in the industry for a very long time, and he has understood what a potential businessman needs to become profitable. Sparks doesn’t support all the individuals who come to him. He has a special way of selecting the people who have excellent ideas. The businessman has a team of professionals who will consider the following when selecting the company to fund.


Proprietary or unique services


If the businessman has something unique, then they will be considered because whatever they are offering will not be easily found in the market. This is one of the best ways to attract venture capitalists to your business. The capitalists need to see that they will get a return on the investment they make. A product or service that is easily available in the market will not be ideal because it is not attractive. Show the investors that you have something new that is not replicated, and you will never regret. Learn more:


If you already making sales, use that data


Some companies seek more funds when they are already in the market. If you are in this unique category, then you will need money to increase the ability to reach all the customers. It is possible to use the sale data in your hand to proof that your product or service is already in demand. Show them that the product you are dealing with is something everyone is clamoring for, and you will be shocked at the huge impact you will have made. Experts say that this is one of the tried and tasted ways of getting venture capitalists support.


Clear cut strategy for how their funds will help your business


When looking for a venture capitalist for your company, this is actually one of the most important things. You need to show these investors how their money will be used to improve your business. This is the excellent opportunity for you to prove to them that you already have a great business idea and strategy that only lacks enough funds. These individuals believe that presentation means everything, so make sure that you give a detailed presentation. Learn more:


The Scaling of JHSF to Great Realty Heights under Jose AureimoNeto’s Leadership

Synonymous with high-end real estate undertakings in Brazil, JHSF’s dedication to creating innovative realty solutions and incomparable experiences for high-net worth clients is unbound. This company has made profound contributions in both commercial and residential incorporation, and has been a pacesetter in the creation and management of four business units, including incorporation, shopping centers, high-end hotels and one international business airport.

JHSF was founded in 1972 and as it grew, it consolidated its presence in various capitals including Manaus, Salvador and Sao Paulo. Its continued success also earned it global recognition when it debuted its international presence in New York (USA) and Punta del Este (Uruguay). Subsequent to its leadership of mature realty markets overseas, the company went on to convey its attention to recurring revenue. JHSF became a public company in 2007, with its shares traded on the Sao Paulo Boyespa stock exchange.

Acquiring the recognition of being the leader in the Brazilian luxury real estate doesn’t come easy. Competition has grown fiercer with existing competitors and new players partaking in the battle for market share. Nevertheless, JHSF has managed to stay at the top of the game for years. This can be attributed to its innovative and groundbreaking persona, combined with its agility and ability to observe and anticipate the ever-changing desires of the modern-day affluent clientele.

JHSF is under the leadership of Jose AureimoNeto, who serves as the Chairman and Chief Executive Officer. Besides overseeing the company’s interests in residential and commercial properties within Brazil, he also manages the brand’s extensive retail and shopping portfolio. This includes the management of the Ponta Negra shopping center in Manaus, Metro Tucuruv, CidadeJardim shopping complex in Sao Paulo, and Bela Vista in Salvador.

AureimoNeto graduated from the Fundacao Armando AlvaresPenteado University in Sao Paulo. He started working at JHSF in 1993, and four years later he establishedParkbem, a parking lot management company that served as the company’s services department. By 1998, this department had achieved great success such that AureimoNeto was not only given the rights to create the Shopping Santa Cruz (the group’s first shopping destination), but was also mandated to oversee its successful development. To know more about him click here.

Over the years, AureimoNeto has oversaw many other ventures and has secured partnerships with various reputable retail brands. Under his leadership, it’s evident that JHSF is in able hands, which only means that its future is bright.

José Auriemo Neto, a Leading Real Estate Executive, Offers Leadership for the Growth of JHSF

Being the largest economy in Latin America, Brazil has its real estate industry growing year after year. Airports, luxury apartments, gated neighborhood homes, 5-star hotels, modern hospitals, and sophisticated shopping malls have gradually increased over the recent past. Real estate companies in Brazil have also increased with the increased demand in the industry. As many as they are, there is one company that has dominated the industry for over four decades, and even crossed borders and dominated markets in the neighborhood of Brazil. That company is known as JHSF Participações S.A., and it is led by José Auriemo Neto, chairman and CEO.

JHSF Participações S.A. identifies, plans, develops, and manages high-end real-estate projects in Brazil, Uruguay, El Salvador, and in the United States. Its first office was opened at Sao Paulo, Brazil in 1972, and later the firm opened branches in Rio de Janeiro and Manaus. To create a strong base in the United States, arguably the biggest economy in the world, JHSF Participações S.A. opened two offices in the country- one in Miami and one in New York. The company also has operations in Punta Del Este and San Salvador. The company employs close to 5000 people, all being professionals in different disciplines.

Signature Projects

A good number of Shopping Centers, Fasano Hotel & Restaurants, and incorporations in Brazil are developed by JHSF Participações S.A. Besides that; the company was hired by the government to develop a modern airport in the country, an airport the company still manages. Innovation, quality, sophistication, and uniqueness defines projects designed or run by JHSF. Over the years, JHSF has gained a reputation for identifying opportunities not seen by other real estate companies and making the best out of them. Click here to know more.

Some of the notable projects by JHSF include the Shopping Cidade Jardim, Shopping Metro Santa Cruz, Shopping Bella Vista, and the City Garden Corporate Center in Sao Paulo among others.

More about Jose Auriemo

Jose Auriemo was born in Sao Paulo 41 years ago. Zeco, as his friends fondly call him, took over the leadership of JHSF from his dad, Fabio Auriemo, in 2003. He has since led the company to assume leadership in the Brazilian real estate market.

Outside of business, Jose is a husband and a father of two. As a young boy, Jose played football as an amateur in Norway.

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What Eric Pulier is Planning to Do

Eric Pulier is a brilliant and multi-faceted entrepreneur. He is also one of the most published philanthropists and entrepreneur. He has worked extra hard to have the world impacted in a positive manner. In 1984, he graduated from high school with a vision to become the world best technologist. Because he passed with flying colors, he went on to pursue a technology degree at the University of Harvard. He decided to change his career to study American literature and English. Since then, he has marked his life as the only source of help those who are economically disadvantaged. For this reason, he has led numerous campaigns to assist many American children suffering from various chronic conditions and illnesses in the country.


In the technology industry, he is at the forefront in fostering technology advancements. When he was still working at the university, he was awarded as the best student journalist for writing the Harvard Crimson regular column. He has also explored numerous topics in the investment and technology industry with a sense of humor and keen interest. When he graduated from Harvard University, he moved to Los Angeles and founded the Doing Things Company. This is a firm with the focus on developing healthcare and technological innovation. In 1994, he founded the People Doing Things Company.


The People Doing Things Company was focused on providing innovation and technology to the education and healthcare sectors in the country. The Digital Evolution Company is another firm founded by Eric Pulier in 1994. This is an interactive that later merged with the United States Interactive in 1997. In 1997, Eric Pulier was chosen to provide technological advancements to aid the presidential elections in the country. For this reason, he came up with the most sophisticated presidential technology exhibit.


In the technology world, Eric Pulier has made a better business devolvement. He has founded more than 15 companies since he was a teenager. Most of the world-class technology companies have aided towards the vision of the United States American dream. He was also chosen as one of the most innovative 30 e-visionaries in the country.



Adam Milstein Supports Jewish Community with Charitable Giving

Recently, Adam Milstein was ranked number 187 on a list of the Top 200 Most Influential Philanthropists in the World, by Richtopia, a London based magazine. He co-founded the Israeli-American Council, and currently serves as their Chairman. He is very active in Jewish charities, including StandWIthUs, the Israel on Campus Coalition and others.


Other well-known names on the list include Eric Trump, Elon Musk, Bill and Melinda Gates and Mark Zuckerberg. Adam claims that his philanthropic involvement is one of the most important parts of his life.


Along with his wife Gila, Adam runs the Milstein Family Foundation, which focuses on giving to charities around the world. They focus on giving with a key element being the life path of their giving. They want to be able to see the lifelong effect of the problems they support. They will continue to support the Jewish American community and the State of Israel.


Adam Milstein was born in Haifa, Israel. His father was a real estate developer. He served with the Israeli Defense Forces during the 1973 War of Yom Kippur. After he completed his military duties, he earned a B.S Degree from Technion, Institute of Technology. He then began working with his father in the real estate and construction industry.


In 1971, he married Gila. In 1981, they moved with their first two daughters to the United States. In 1983, Adam received an MBA from the University of Southern California. He started working in commercial real estate. Adam is currently a Managing Partner with Hager Pacific Properties. He lives in Encino, California with his wife Gila. They have three daughters and three grandchildren.



Edison Research And PodcastOne Team Up For Research Into Podcast Advertising

PodcastOne, a major podcast hosting platform and Edison Research, a major consumer research company, have joined forces to look into the effects of consumer advertising on podcasts. In the research trial done on PodcastOne channels by Edison Research, a total of five different major brand names across five different product and service segments were involved in the study to test the effectiveness of ads on listeners of podcasts.

The goal of the study was to see how listeners viewed a brand before they listened to an ad on the air, and then monitor how they viewed the brand after being exposed to an online podcast ad. It was conducted during the second half of 2016. Here are some of the key findings from the joint study.

When it came to grocery store brands being advertised, consumers showed an increase of brand recognition by 7% after being exposed to podcast advertisements. Financial product services saw a major boost in awareness from podcast specific ads. Unaided product awareness increased by about 47% when compared to the pre-study. Automobile aftermarket products also saw a big increase. Unaided product awareness increased by 37% for this product category. Lawn and garden products also saw an increase in their recognition from potential consumers.

The study also found that almost a third of the survey participants responded positively to an automobile aftermarket product after seeing marketing for them on air. This translates into an 18% increase due to podcast marketing messages. For lawn and garden products, the increase in likelihood to buy was 16% before getting ads.

Campaign specific messages are perhaps the biggest beneficiaries from podcast marketing. For aftermarket automobile products, they became more recognized by a whopping 60%. Casual restaurants meanwhile, saw an increase by over 76% in their campaign specific messages. Clearly the campaign messages resonate when they are played on podcasts. This is something that marketers can and should take notice.

Speaking on behalf of PodcastOne, Norman Pattiz says that the results show that podcast advertising is much more effective than traditional advertising in increasing brand impact and recognition among consumers. Mr. Pattiz is the executive chairman at PodcastOne and he is the man who created the PodcastOne broadcasting network. Norman Pattiz is also the founder of radio broadcasting company, Westwood One. He has also been inducted into the National Radio Hall of Fame and is a recipient of the Giants of Broadcasting Award from the Library of American Broadcasting.

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The Success of the Fashion and Technology Industries in the Eyes of Chris Burch

Christopher Burch has a over 40 years of experience as an investor and entrepreneur. He has helped more than 50 companies reach their highest success. Burch is the founder of Burch Creative Capital, a company that is an expression of his vision and values or new market opportunities. He contributes his imagination and creativity to help lead disruptive brands and businesses to have a lasting impact on consumers’ lives.


Mr. Burch’s was still an undergraduate at Ithaca College in 1976 when his success in the business industry began. He and his brother invested $2,000 to start a business called Eagle’s Eye Apparel, a business that grew to $165 million before they sold it. In 2011, Chris launched C. Wonder, a home decor retail that also features apparel and accessories.

In his spare time, Burch also participates in fundraisers and social work groups.


Chris Burch notices the modern day changes that the fashion and technology industries have made. As time went on, technology became more fashionable, and fashion became technologically fashionable. It’s almost as if the two have merged together. Kids used to walk around with a Walkman to play music, and since then we have seen nothing short of huge improvements with the invention of the iPod.


Fashion and technology have helped one another out for years and that doesn’t seem to be stopping anytime soon. Models recently wore Google Glass on a catwalk, the eye glasses are powered by the android operating system and can take photos or videos. Wearing these glasses on the catwalk presented people with questions of both fashion and technology trends. As you can see, technology and fashion work hand in hand and without one the other would not be as successful. A businessman named Soledad Martin has even been working on a new type of shoes that will charge your cell phone while you walk or run. This can also help motivate people to exercise. The impressive advances to technology and fashion have helped make our lives a little easier.